I'm a senior designer with 8+ years of experience building brands across digital, e-commerce, campaigns, and everything in between, including helping grow a wellness brand from roughly $50M to $250M in annual revenue.

​

I'm most interested in the thinking that happens before the design starts: What are we trying to solve? What does the customer need to understand? And how should the brand show up to make that happen? I like zooming out to see the bigger picture, finding the idea or system that holds everything together, and then getting into the details to bring it to life.

​

TLDR: I care about good design, but I care even more about why it's good and what it does for the brand.

My experience spans brand development, product launches, e-commerce, creative testing, and art direction, and I love collaborating with marketers, photographers, videographers, 3D artists, and other creatives along the way.
 

Outside of design, I love getting outdoors, digging through Spotify for new music, reading, or enthusiastically recommending something I love to anyone who will listen.

Resume